The standard
What it means to be Certified
Evergreen Certified is not a logo. It is a commitment made by the brand, verified by the platform, visible to every customer who holds the product.
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Environmental responsibility
Every unit sold contributes to a verified positive impact on the world, whether that is carbon removed, trees planted, or plastic pulled from the ocean. Not a claim. A record.
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Trust and transparency
If it says organic, show the certification. If it says lab-tested, show the test. If it says sustainable, show the proof. Certified brands back every packaging claim with data the customer can independently verify.
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Consumer education first
Certified brands do not exploit what their customers don't know. They close that gap. They define the terms, explain the ingredients, and give customers the knowledge to make genuinely informed decisions.
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Social responsibility
Certified brands recognize that the people who buy from them are choosing to spend their money with a company that shares their values. That trust is not taken for granted.
When a customer sees the Evergreen Certified mark, they know the brand on the other side of it chose accountability over convenience.
The reason
Why Certification exists
Most brands make claims. Few can prove them. Fewer still give customers a direct way to verify what they're being told.
Certified exists because there is a growing group of consumers who are done taking packaging at face value. They want to buy from brands that earn their trust and they will pay more, stay longer, and tell others when they find one.
The brands that hold this standard do not just gain customers. They gain advocates. Because when a brand genuinely puts the customer first, the customer notices and they come back.
Included
What Certified brands receive
01
Banknote-grade authentication label
Engineered for tamper, evidence and trust, designed to signal to the customer that what they're holding is legitimate, verified, and worth paying attention to. This is not a sticker. It is a credential.
02
Full Evergreen Scan platform
Branded consumer portal, product education, COA access, terpene profile, Match My Moment personalized recommendations, and engagement analytics, all accessible from a single scan.
03
Verified environmental impact
Every scan allocates a verified contribution to a real-world environmental project carbon offset, reforestation, or ocean plastic removal, determined by the brand's chosen program. A verifiable record.
04
The Evergreen Certified mark
A public signal that this brand has committed to a higher standard and can prove it. Displayed on packaging and available for use across marketing materials.
05
First access to all platform upgrades
Every new educational experience, mini-game, and interactive module added to the platform as the ecosystem grows Certified brands get it first.
06
Priority onboarding and dedicated support
White, glove setup and ongoing support for the duration of the relationship.
07
Membership in a growing ecosystem
Of brands and consumers who believe that where you spend your money matters. Certified brands are not just clients, they are part of something larger.
The label
Why the label changes everything
The Evergreen Certified label is purpose-built to create trust at the moment a customer first holds the product. It is designed to look and feel like something of value — not a compliance requirement, but a mark of quality that signals this brand puts their customers above all else.
The increase in post-purchase engagement is a byproduct of that trust. When customers believe the scan leads somewhere worth going, they scan. When what they find on the other side backs up what the label promises, they come back.
Fit
Who it's for
Certified is for brands building something they believe in brands whose quality, ethics, and values exceed what their packaging currently communicates.
It is for the brand whose product costs more because it should, and who wants their customers to understand exactly why. It is for the brand whose customer doesn't just want a product, they want to know the company behind it is worth their loyalty.